Mendocino Farms…A New Dining Destination for Foodies and Families

Opening this Thursday, July 18 in Rice Village

Mendocino Farms
Mendocino Farms prides itself in being one of the pioneers of ‘premium fast casual’ dining, incorporating polished casual interiors with kid-friendly design elements, local beer & wine and counter ordering format. Tasty sandwiches and salad above, a sampling of delicious offering.

What a delightful time last week when Mendocino Farms previewed its newest step outside of California with Houston’s first restaurant opening in the Rice Village coming this Thursday, July 18. This first expansion for the restaurant group is opening several locations here to follow, with a vision of creating a welcoming neighborhood gathering place for Houstonians that are longing for premium casual dining. No better place to open this than one of the more popular family-oriented areas in the city, the Rice Village District, that appeals to all.

Mendicino Farms
Mendocino Farms is located in Rice Village at 5510 Morningside, nestled between D’Amico’s Italian Market and Hopdoddy. Lunch and dinner will be served daily from 11am to 9pm.

Mendocino Farms
Originally established in Downtown Los Angeles in 2005 by husband-and-wife team Mario Del Per and Ellen Chen. The expansion to Houston is especially meaningful to Chen and Del Pero as it represents a significant milestone for the brand and opportunity to introduce the “Eat Happy” ethos to a city they’ve long admired.
Mendocino Farms
Mario Del Pero, Mendocino Farms owner and our town’s own Chris Shepherd

Known for their delicious sandwiches and salads made with high-quality, responsibly sourced ingredients, Del Pero teamed up with our town’s own James Beard award winning and ever-so-popular Chris Shepherd on an exclusive sandwich collaboration for Grand Opening Month. 100% of the proceeds from purchase of that sandwich will benefit Shepherd’s Southern Smoke Foundation charity.

“I founded Southern Smoke to take care of our own,” said Shepherd. “I’m proud to say we have donated more than $1.3 million to help support people in our industry. Partnering with Mendocino Farms on a sandwich that gives back to Southern Smoke was a no-brainer for me. I fully support any initiative designed to raise money for this cause, and especially love that Mendocino Farms’ mission statement aligns so perfectly with ours.”

Mendocino Farms
Limited time charity sandwich created by our town’s popular Chef Chris Shepherd features Shepherd’s unique pecan wood smoked bacon sausage, garnished with ‘wedge slaw’.

The Rice Village menu offers a little something for everyone and is enhanced by a curated 10-handle beer menu featuring selections from St. Arnold’s and other local breweries and extensive wine choices available by the glass. Diners can choose from delish seasonal offerings, signature sandwiches and inspiring entree salads. See below some of the varied selection……most of which I have tasted and anxious to try more…….

About Roz Pactor

I am a fashion and marketing consultant and blogger based in Houston, Texas. With more than three decades of experience in fashion retailing that has spanned Foley’s, Neiman Marcus and Bloomingdale’s NYC, I have earned a reputation for delivering expertise, energy and enthusiasm to my roster of clients. I have remained closely connected with designer women’s fashion as well as the misses, teens, men’s and children’s apparel and accessories markets from coast to coast.

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