Flexible Coverage for Summer Days…with Cover FX Custom Cover Drops

slide3Cover FX Custom Cover Drops are a great addition to your summer beauty products. 

In the beauty industry, new products launch almost every day.  Most come and go in a flash but every once in a while, a truly innovative item launches that stands the test of time.  Icons like Laura Mercier’s Secret Camouflage, Estee Lauder’s Advanced Night Repair, YSL’s Touche Eclat, and Tom Ford’s Lip Color (my fave and totally worth every penny!) were game changers in our industry that are still top sellers today.

In April 2015, Cover FX launched their own iconic game changer with Custom Cover Drops.  Having won 17 global industry awards, the product reinvented how women bought and wore foundation.  No longer were you stuck with one texture and one coverage level.  This product allowed the freedom to customize a foundation based on your lifestyle – soccer game vs. date night, beach trip vs. ski trip, good skin day vs. bad skin day.

CCD_and_Seal_photo cred CFX dot com

How does a product like Custom Cover Drops stay at the top of its game?  Chelsi here today and for the low down, I went to my good friend, Derek Selby, who is the Global Ambassador for Cover FX.

Derek Selby headshot

CO:  So, let’s start with the basics….what are Custom Cover Drops?

Derek:  Custom Cover Drops are a concentrated pigment drop that will transform your moisturizer, primer, serum or beauty oil into foundation. The more drops, the more coverage – 1 drop will give you a sheer coverage where 4 drops give you total coverage.  You simply mix however many drops you are feeling that day into your favorite skincare or beauty product to create a customized foundation for you.

CCD_photo cred withkendra
Photo Courtesy of withkendra

CO:  They have been on the market for 2 years now – are you still finding new ways to use them?

Derek:  All the time! Every time a new beauty product comes out, I will try it with Custom Cover Drops. I still haven’t found anything they don’t mix with. I love them on the legs for summer. Mix Custom Cover Drops into your body lotion and then add a few drops of Custom Enhancer Drops for an illuminated sheen. To make the leg look slimmer, add a few drops of Custom Enhancer Drops down the center of the leg and blend in.

CO:  What is your personal favorite combination?

Derek:  I love mixing Custom Cover Drops into a moisturizer with SPF. This creates a really easy to use tinted moisturizer with sun protection.

CO:  Now that we are in full blown Summer, how do you use these to create a sheer coverage?

Derek:  Our new Blurring Primer is the perfect base for Custom Cover Drops. The Blurring Primer diffuses redness and imperfections on the skin while it absorbs any excess sebum and keeps the skin naturally matte. By adding 2 drops of Custom Cover Drops into the primer, you create a perfect light summer makeup.

CO:  Cover FX is known for being the foundation shade authority (with 40 to choose from!), can you explain how someone goes about choosing their perfect shade?

Derek:  Cover FX global shades consist of an alpha-numeric system. The letter represents the undertone and the number represents how light or dark the shade is. Choosing your perfect Cover FX foundation starts with how light or dark your skin is. Shades 0-20 are light, 25-40 are medium, 50-80 are medium deep, and 90-125 are deep. Next determine undertone – P=Pink (a rosy cooler hue), N=Neutral (a balance of pink and gold undertones), G=Golden (a yellow warmer hue). If you are not sure, start with the N series. If it disappears you have the perfect match. If it looks too pink, find your shade in the G series. If it looks too yellow, you are pink!

I love that tip on making the legs look slimmer!  My personal favorite is to mix them with the Pixi Glowtion Day Dew – it creates a dewy, radiant foundation that is my go-to for Summer.

Custom Cover Drops puts the power in my hands to create a foundation that is right for me….and that is different every day!  Other good news – I only have to buy 1 product to give me all of these endless possibilities!  Give it a try and comment below on your favorite way to use them!

Editor’s Note:  This product has been a favorite of mine…I find that I can put a drop or two into my Laura Mercier Tinted Moisturizer and feel like I am wearing a light foundation that gives me great coverage and sun protection all in one!  Highly recommend it!

 

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